I’m a dynamic product and UX design leader with 18+ years of experience creating user-centered, intuitive digital experiences that drive engagement and business growth. My work spans early-stage startups to Fortune 500 companies, specializing in UX design, product design, and customer-centered innovation.

I’ve collaborated with renowned organizations like Disney Imagineering, DirecTV, BMW Group Designworks, Capital Group, and Age of Learning, leading UX design, crafting seamless interfaces, and enhancing usability to deliver meaningful customer experiences. As an entrepreneur, I founded a GovTech communication platform and launched it in partnership with the City of Glendale, California.

My design process is anchored in continuous user research, iterative experimentation, and data-driven decisions. I embrace an adaptable approach, where ongoing discovery, cross-disciplinary collaboration, and a user-centered culture align designs with real user needs, creating impactful experiences.

As a leader, I inspire my team by fostering innovative thinking that challenges the status quo and drives memorable solutions. I focus on building a culture of collaboration, trust, and continuous learning within every team I lead.

Originally from Brazil, I now live in Glendale, California, with my husband, children, and our beloved dog, June.