Hello, I’m Adriana!
UX & Product Designer crafting user-centered experiences that build trust and accelerate growth.
Agentic AI, Enterprise, E-commerce, Marketplaces, EdTech, and Entertainment.
I’ve Worked With
Featured Case Studies
A selection of key projects delivering measurable UX and business impact. Latest projects available on request.
ParentCue.org website redesign
A nonprofit inspiring and supporting parents in nurturing their children and passing on a legacy of faith.
The Future of Disney Magic
A wristband system that replaced tickets and payments while streamlining the guest experience.
West Tenth, Two-side Marketplace
Connecting women-owned, home-based businesses with busy moms.
My full portfolio includes additional case studies across AI, enterprise, and product design. Some of my most recent work is access-restricted — request access and I'll share what I can.
Age of Learning, AI-drive Adaptive Learning Games
AI-driven, adaptive math games designed to accelerate skill mastery, and enhance fluency.
Areas of Expertise
User & Market Research
Specializes in both generative and exploratory research methods such as in-depth interviews and usability testing to validate user problems and solutions. Leverages competitor analysis, and benchmarking to uncover actionable insights and market opportunities.
Product & User Experience Design
Drives the end-to-end design process with a user-centered approach, from crafting customer journey maps and wireframes to delivering detailed design specifications. Coaches design teams while ensuring that designs align with business objectives and drive measurable results.
UX & Product Strategy
Develops user-centered product strategies that align with business goals and articulate a clear value proposition. Leads the design process from ideation to execution, ensuring designs drive trust and growth, customer satisfaction, and measurable business outcomes.
AI & Innovation with Emerging Tech
Experienced in creating AI-driven solutions and cutting-edge digital products for both startups and innovation teams within large organizations, driving transformative technology that leads to growth, disruption, and industry advancement.
Working Together
“She is critically minded with an eye towards the best measurable outcomes”
Jenny Umhofer, Founder and CEO
“If you're looking for someone who brings a strong UX experience and wonderful collaboration to projects, I highly recommend Adriana. I loved working with her!”
Isabella Lyons, Project Manager
“She has a unique way of pulling the best out of everyone on a team. She's constantly evolving her perspective on all aspects of business.”
Jared Tracy, CTO
Better UX,
Stronger Products
Whether you need a product strategist, UX expert, or just a sounding board, I’m here to help. Let’s chat!